The Academy of Nutrition and Dietetics and the Academy of Nutrition and Dietetics Foundation launched their first joint initiative, Kids Eat Right, in November 2010. This member-driven campaign is dedicated to supporting the efforts of the White House to end the childhood obesity epidemic within a generation. We know that kids need a quality diet of the right foods to optimize their growth and development and to maintain a healthy weight. Our expertise is the reason we must become more involved to improve the lives of generations to come.
Kids Eat Right is a two-tiered campaign aimed to mobilize our members to participate in community and school childhood obesity prevention efforts, and also to educate families, communities and policy makers about the importance of quality nutrition. Kids Eat Right provides members with the resources to grow their recognition within their communities as leaders in childhood obesity prevention and to raise the awareness of the need to help children meet their nutrient requirements.